Friday, 27 December 2013

Screen scraping: How to profit from your rival's data

Screen scraping might sound like something you do to the car windows on a frosty morning, but on the internet it means copying all the data on a target website.

"Every corporation does it, and if they tell you they're not they're lying," says Francis Irving, head of Scraper Wiki, which makes tools that help many different organisations grab and organise data.

To copy a document on a computer, you highlight the text using a mouse or keyboard command such as Control A, Control C. Copying a website is a bit trickier because of the way the information is formatted and stored.

Typically, copying that information is a computationally intensive task that means visiting a website repeatedly to get every last character and digit.

If the information on that site changes rapidly, then scrapers will need to visit more often to ensure nothing is missed.

And that is one of the reasons why many websites actively try to stop screen scraping because of the heavy toll it can take on their computational resources. Servers can be slowed down and bandwidth soaked up by the scrapers scouring every webpage for data.

"Up to 40% of the data traffic visiting our clients sites is made up of scrapers," says Mathias Elvang, head of security firm Sentor, which makes tools to thwart the data-grabbing programs.

"They can be spending a lot of money for infrastructure to serve the scrapers."

Scottish Grand National Betting aggregators often target the odds offered on particular sports events

And that's the problem. Instead of serving customers, a firm's web resources are helping computer programs that have no intention of spending any money.

Data loss

What's worse is that those scrapers are likely to be working for your rivals, says Mike Gaffney, former head of IT security at Ladbrokes, who spent a lot of his time at the bookmakers combating scrapers.

"Ladbrokes was blocking about one million IP addresses on a daily basis," he says, describing the scale of the scraping effort directed against the site.

Many of those scrapers were being run by unscrupulous rivals abroad that did not want to pay to get access to the data feed Ladbrokes provides of its latest odds, he says.

Instead, they got it for free via a scraper and then combined it with similar data scraped from other sites to give visitors a rounded picture of all the odds offered by lots of different bookmakers.

"It's important that your pricing information is kept as close to the chest as possible away from the competitor but is freely available to the punter," says Mr Gaffney.

The key, he said, was blocking the scraping traffic but letting the legitimate gamblers through.

The sites most often targeted by scrapers are those that offer time-sensitive data. Gambling firms offering odds on sports events are popular targets as are airlines and other travel firms.

The problem, says Shay Rapaport, co-founder of anti-scraping firm Fireblade, is determining whether a visitor is a human looking for a cheap flight or an automated program, or bot, intent on sucking all the data away,

"It's growing because it's easy to scrape and there are so many tools out there on the web," he says.

The best scraping programs mimic human behaviour and spread the work out among lots of different computers. That makes it hard to separate PC from person, he adds.

In many countries scraping is not illegal, adds Mr Rapaport, so scrupulous and unscrupulous businesses alike indulge in it.

House of Commons Scraping has helped make parliamentary debates and voting records more accessible

"A lot of big companies scrape content," he says. "Sometimes it's published on the web and re-packaged and sometimes it's just for internal use for business leads."

Talking heads

Frances Irving, head of ScraperWiki, says that not all of that grabbing of data is bad. There are legitimate uses to which it can be put.

For instance, says Mr Irving, good scraping tools can help to index and make sense of huge corpuses of data that would otherwise be hard to search and use.

Scrapers have been used to grab data from Hansard ,which publishes voting records of the UK's MPs and transcribes what they say in the Houses of Parliament.

"It's pretty uniform data because they have a style standard but it was done by humans so there's the odd mistake in it here and there," he says.

Scraping helped to organise all that information and get it online so voters can keep an eye on their elected representatives.

In addition, he says, it can be used to get around bureaucratic and organisational barriers that would otherwise stymie a data-gathering project.

And, he says, it's worth remembering that the rise of the web has been driven by two big scrapers - Google and Facebook.

In the early days the search engine scraped the web to catalogue all the information being put online and made it accessible. More recently, Facebook has used scraping to help people fill out their social network.

"Google and Facebook effectively grew up scraping," he says, adding that if there were significant restrictions on what data can be scraped then the web would look very different today.

Source:http://www.bbc.co.uk/news/technology-23988890

Basic Rules to Use for Your Data Entry Business

Setting up a data entry business from home sounds like a daunting prospect, but with a few basic requirements in place and the knowledge of what to look out for, it is much easier than it sounds.

So What is Required?

Essentially, all a person needs to get started with a data entry business is a computer with a regular Internet connection, MS Word, Excel and/ or Access and an ability to type reasonably quickly and, naturally, accurately. An Adobe reader to view or work on PDF files may also be necessary.

Then, of course, they will have to find work. This is where it gets a little more difficult, because many of the myriads of data entry opportunities advertised on the Internet will ultimately turn out to be elaborate scams set up to deceive people into handing over their money.

This should not, however, discourage an individual from trying. There are also many genuine, well paid jobs out there, and it is simply a matter of sorting the wheat from the chaff, so to speak. Knowing what to look out for and how to check out potential providers of work will protect an individual looking for work from becoming a victim to scam artists.

Finding Data Entry Work

By following a set of basic rules, it will be possible to avoid scams and get started without major pitfalls and costly mistakes. They are basically just three simple tips on checking out a potential person or company offering work.

Rule Number One - Avoiding Programs

The first rule is never to get involved with people, companies or so-called programmes offering work for which the individual looking for work has to pay to start with. Real employers pay for work, they don't ask people to pay them!

Let's face it, nobody would expect to pay to get a job interview on their High Street or on an industrial estate. The same applies to Internet based work. If it is genuine, no advance payment will be required.

Rule Number Two - Checking the Company

Even if there doesn't appear to be an obvious problem with a potential employer, the best advice is to check them out thouroughly before submitting any work. Some companies have been known to accept the work and then fail to pay for it.

Although this is comparatively rare, it does happen and a quick enquiry at one or both of these two websites: Better Business Bureau, referred to as the BBB for short, or the second site, Small Business Administration, known as the SBA, will reveal if a company can be trusted to pay on time.

Posting a query on a public forum can also be an excellent resource when trying to determine the authenticity of a company. If there is a problem, someone will know and respond to the query with a warning.

Rule Number Three - Checking the Work

An additional way of checking includes taking a good look at the way in which the provided work to be done is presented. A good, genuine employer will detail how they want the finished work to look, including details on file formats, formatting of text, the deadline for submission and rates of pay.

File formats usually include DOCS or RTF, excel or occasionally access files, PDF, HTML or SGML. Often the work is provided in the actual format it should be returned in.

The applicable rates of pay should equally be outlined clearly, usually the rates are per quantity submitted, rather than consisting of fantastic promises of easy money. Data entry, like any other work, is not easy money; earnings have to be worked for. Anyone promising otherwise can be regarded as dubious at best and should be double-checked, before falling into a trap.

Source:http://ezinearticles.com/?Basic-Rules-to-Use-for-Your-Data-Entry-Business&id=6558026

Thursday, 26 December 2013

Website scraping data as an assistant in the program

changing nature of the information or scraped, but it also places, stores, and public financial data you can store. Other customer’s processes used to gather information about the forums, blogs and discussion sites Sanding. Scraping tool changing trends, traffic patterns, search engine and online advertising trends are identified.

As with any technology solution, whatever you want. Elegance, efficiency, investigation, and three in your mind, "E" for at least makes it easy to use. Affordability is also an essential part of your website scraper pricing.

Web Crawling

Web crawling is a computer surfing the internet. These programs, with the intent to crawl on the set of information on their websites set. Ant’s web programs, bots, worms, and is known as spiders. Web search engines crawl the website content fresh for new and existing websites use are explained.

Software Mash

For use as an adjunct in the program converts the information. Or you can get online information and news and predictions can share information with the alignment can.

RSS Feed

Create an RSS feed can be useful for many different reasons. RSS stands for Really Simple Syndication. RSS feed for different websites to get the information you normally have trouble, but without a website, look. This creates a list of all updates from your favorite websites. Construction of these feeds can be easy with the right tools. With knowledge of HTML, you can use an RSS feed, you can create a website, even if your site does not have RSS feeds. Html scraping can help you to create RSS feeds.

Scrape

Web scraping once reserved for only the savviest computer geeks company, but advances in web technology and changes in the free market, large and small companies is an essential part of scaling. Periodic web scraping software that can pull information and focus on specific websites. All relevant and accurate information.

Data mining

Data mining is the process of extracting information from data patterns. Examples of common formulas simple word placement, address formats, or credit card number is shown in the thread.

It is for these reasons, you can visit us when we input source web resources, probably the most common output formats xls, CSV, XML, Notepad, Word, etc. simplify. Web scraping data files needed to make this process. Excellence website's HTML, XML, text, sound files, images, Scraping reports from the database, and PDF files Date

imagine how long it took millions of records manually scraping, perhaps years. Website data, the world's most preferred and reliable data service will start scraping and scraping. Website latest tools, techniques, technology and equipped with experienced workers scraping data.

We always have the choice of customers, then we at just $ 10 for such things as our entire customer chooses.

Web scraping data

Thousands or absence of a usable format is 2-10 days, web-based database of millions of offers? Yes, it is possible with your website data scraping. Web-based database of thousands of days those databases for different purposes scraped and re-use.

Business Scraping

we collect valid email ID in your niche or business email marketing campaign can help to create the folder. Do not hesitate to contact us and begin working with Business Link Directory.

Web research and data collection

Source:http://www.originalarticlesdirectory.com/articledetail.php?artid=273246&catid=443

Wednesday, 25 December 2013

Data journalism’s ‘secret weapon’, data newswires, and the newest data-scraping tools for journalists.

When investigative reporter and journalism instructor Chad Skelton needed help writing a curriculum for a data journalism course, he turned to NICAR-L, the email listerv for the National Institute of Computer Assisted Reporting, for advice.  Skelton says that virtually every data journalist in North America is plugged in to the NICAR listserv, making it data journalism’s “secret weapon.”

In 5 tips for a data journalism workflow, the online journalism blog advises newsrooms to find and tap into “data newswires” in the same way newsrooms have used traditional newswires like AP and Reuters.

The newest data-scraping tool for non-coding journalists, Import.io, launched in public beta this week. Import.io allows data scraping from any website, and can create a single searchable database using information from several sources.

South Africa hosted a two-day hackathon this week, which was the first Editor’s Lab hackathon held in Southern Africa. The event was organized by the Global Editor’s Network (GEN), the African Media Initiative (AMI) and Google.

And finally, Owen Thomas writes on readwrite.com that the media world has a lot to learn from technologists like Jeff Bezos and Keith Rabois.

Source:http://strata.oreilly.com/2013/09/data-journalisms-secret-weapon-data-newswires-and-the-newest-data-scraping-tools-for-journalists.html

Tuesday, 17 December 2013

The Koan of Business Process Outsourcing

In the Zen Buddhist tradition, a koan is a paradoxical anecdote or riddle used to provoke enlightenment. The word is Japanese in origin and literally means “matter for public thought.” The purpose of a koan is not necessarily to arrive at an answer. Instead, it should inspire mindful introspection.

For a business process outsourcing company, introspection is important and the answers matter. The processor must fully understand itself and the business it has partnered with, constantly evaluating the efficiency of all processes.

Some BPO koans for a company to consider:

Is your BPO one with your industry?

A business process outsourcing company should be knowledgeable about your industry. So knowledgeable, in fact, that it feels like a seamless extension of your own operations. It’s not enough for the BPO provider to know how to operate on its own end. Each industry has specific needs and its own methodology. Whether it’s financial services, utilities, insurance, telecommunications, manufacturing, healthcare, or the public sector, the BPO provider should speak the language and understand the culture. This oneness only happens with years of experience.

Is your BPO able to stand in your place?

A BPO provider operates as your agent. In contract terms, your business is giving “apparent authority.” Not only that, your business is also placing a bit of your brand in the hands of the BPO provider. Your business brand is the sum total of how everybody interacts with your business. A good processor will be cognizant of that. They’re going to do quality work because that contributes to the overall value of your brand. The concept of agency is important. You want a BPO provider able to represent you well.

Is your BPO both fast and slow?

Obviously, a company wants a BPO provider that can offer a fast turnaround. But you also want the task completed at such a high level of efficiency that each and every document is handled carefully. A company saves money when it’s done right the first time. Consistency over time yields the best results. A company needs a BPO provider that can run the marathon—as well as the 100-yard dash.

(Want to know more about the Zen of Business Process Outsourcing? Consider reading: Finding Nirvana in Accounts Payable Automation and Outsourcing)

Is your BPO centered?

Each industry has compliance issues, and every industry has sensitive material that is susceptible to audit. A BPO provider should have quality control as its central priority, to make sure every process is checked, double checked, and triple checked.

What is the sound of one hand clapping? If a tree falls in the woods, will it make a sound? How many roads must a man walk down before you can call him a man? What are the koans of your industry — the matter for public thought? For business process outsourcing, you need a BPO company that understands your industry, is able to represent you and your brand, work efficiently and effectively, and meet all compliance demands. Taking this path should lead your company to business process enlightenment.

Source:http://www.banctecbpo.com/2013/11/the-koan-of-business-process-outsourcing/

Saturday, 14 December 2013

Financial Outsourcing Gains Global Notice

Taking into account the global recovery and regulations among financial institutions, many companies have been turning to outsourcing companies, availing themselves of financial outsourcing services such as financial services and finance and accounting outsourcing services, in order to meet regulations, while saving costs and meeting deadlines. Different countries such as Rwanda, Sri Lanka and China, are capitalizing on the trend by ramping up their front and back office solutions for the financial sector.

Asian country, Sri Lanka, announced on the 13th of December that they will be promoting Sri Lanka as a destination for finance business process outsourcing. The initiative will be led by the Chartered Institute for Securities and Investment (CISI) in cooperation with the Sri Lankan Association of Software and Service Companies (SLASSCOM). According to Dinesh Saparamadu, chairman of SLASSCOM, “We see great potential for Sri Lankan IT-BPO companies in the financial services sector.”

China, on the other hand, advised on the 14th of December that Foshan, in Guangdong province, is turning into a veritable hub for financial back office services, after being named as China’s best financial service outsourcing base in 2009. Although primarily focused on the Hong Kong market, given China’s emergence in the field of outsourcing, Foshan is worth noticing.

The Republic of Rwanda, meanwhile, has also seen the potential where the Rwanda Development Board (RDB) has advised on the 22nd of December that they are considering business process outsourcing in ICT with people being trained in ICT in order to promote finance business process outsourcing, as well as training in financial analysis and financial modules.

And while Sri Lanka, China and Rwanda are capitalizing on the trend, Southeast Asian country, the Philippines, who recently overtook India as number one in call center revenues, is foregoing the trend. Although the country has advised that it has been providing call center and business process outsourcing services to the finance sector, the country has advised on the 15th of December that they will be imposing stricter regulations on financial institutions, with the country’s government institutions, the Bangko Sentral ng Pilipinas (BSP) and the Department of Labor and Employment (DoLE) crafting new rules to govern outsourcing in the banking industry. Although these regulations may not affect the international outsourcing clime for the country, it would certainly be a blow to local businesses in the country. Gartner (NYSE:IT) however, still sees promise for the country in the finance and accounting sector, according to its latest report, over India and China.

Companies as well, such as Indian company Hexaware Technologies (NSE:HEXAWARE), are banking on finance outsourcing. According to Dow Jones Newswires, the company is looking to acquire a business process outsourcing company in the UK or the US that is working either in the finance or the healthcare sectors.

Banking institutions meanwhile, such as the National Australia Bank (NAB) and Deutsche Bank have turned to outsourcing non-core activities, particularly information technology, to companies such as IBM (NYSE:IBM) and TCS (NSE:TCS) respectively.

The global downturn has affected the economy in more ways than one. As financial institutions struggle to recover from the downturn, countries and companies alike will be sure to capitalize on the opportunity that this presents.

Source:http://why-outsource.net/financial-outsourcing-gains-global-notice/

Website Traffics Secret that is so Powerful, it Would Ignite Your Sales by Maychic.com

It is an open secret that about 95% of small business owners and individual online business owners have not been making serious money online for about 4 years now because all the traditional website marketing strategies that used to work 6 yrs ago do not work anymore.

Some people have dabbled in Pay per Click (PPC) advertising squandering $1000-$10,000 weekly to make $1000-$10,000 monthly!

Do not get me wrong.

Pay Per Click advertising works, but not for every product or service.

You must have a very unique product/service that very few people are selling which is very difficult to find offline for you to succeed in a big way with Pay Per Click advertising.

It is not effective anymore to depend on the search engines to send traffics to your websites because you must optimize your websites correctly and then compete with billions of websites to get top 10 search result position for anyone to find your website.

Some people have squandered thousands of dollars paying Search Engine Optimization (SEO) services to optimize their websites and submit them to search engines and also get top 10 ranking for them.

There are a few SEO services that are good who could really get top 10 rankings in your keywords and so help you generate sales.

However, the good ones are very expensive.

Some will charge you about $2000-$15,000 upfront fee (depending on the size of your website and the competitiveness of your keywords)

In addition to the upfront fee, they would charge you a maintenance fee of about $100-$500 monthly.

If you agree to these horrendous fees, yes, they can get top 10 rankings for you and you may begin making a lot of sales.

However, there is a problem.

The top 10 rankings do not often last a long time.

The major search engines change their algorithms and the coding of their search engines about every 3 months and when they do, you would lose all or most of your search engines’ top 10 rankings in your major keywords and your sales may vaporize overnight.

I have had the experience where after one of the major search engines changed their algorithm, two of my websites were completely removed from their search engine!

I was wondering what was going on because for about 2-3 yrs, these websites had top 10 rankings in this particular search engine.

Since I am not a search engine expert, it was a conundrum to me.

I decided to phone the search engine company to explain to me what was going on.

How could two of my websites suddenly disappear from their search engine overnight?

After about 45 minutes of giving me a run-around, I finally reached one of their staff who told me that they do not have any technical support for their search engine!

Be reminded that this is a $500 billion dollar company!

In addition, as if that was not enough, he told me that they charge $3.95/hr for any general technical issues that I may be interested to bring up!

I could not believe what I was hearing.

They sell inferior operating system and softwares to you, which are very vulnerable to viruses and malwares.

When you start having problems with it and phone them, they would either give you a run around and refuse to help you or they may give you misleading information after you pay them a fee.

After going through this sordid experience with this nasty company, I decided to give up on them.

I removed Explorer from my computer and installed Firefox, and Yoohoo, 99% of all my computer problems vanished overnight!

I also decided to ignore their search engine.

However, about a month later, suddenly some of my web pages that had been missing for about 6 months began to re-appear in this same search engine. Go figure.

It was at this point that I realized that it was time to consult a search engine expert, someone who owns a search engine to give me the inside SECRET scoop about how to really generate massive traffics to my websites.

One of the tips he gave me blew my mind because I have known about it for 6 yrs, and have used it a few times but later I stopped.

So, what is this all powerful website traffics secret tip?

Posting messages at selected high power forums!

Yep. It works.

But not with every forum.

Some forums do not promote their forum sites.

Therefore, you must choose forums that promote their forums to post your ads.

And one of the most powerful forums is Google Groups.

At the bottom of this article, I have the link of a Google Group forum.

You may start there.

(1) Click on the link to go to this Google Group forum.

(2) If you have not yet created a Google Group account, then do so.

It is easy.

(3) Go back to the link of Google Group forum (listed in the author’s resource box below at the end of this article) and>

(4) Then afterward, begin to post your ads about all your online businesses and websites.

Also read and comment on other forum members’ offers as well as post messages about any internet marketing secrets that you may know.

The more messages, tips, ads that you post, the more links you would get in the search engines and the more FREE TRAFFICS you would start getting!

Within a week of doing this, all of your ads, messages and postings would begin to appear in Google search engine and the other ones!

Google indexes all postings in Google Groups fast, so your ads may begin appearing in Google Search engine even in less than a week!

(5) The next step will be to contact us so that we can send to you our FREE WEBSITE TRAFFIC SECRETS e-book (PRAGMATIC ADVERTISING MARKETOLOGY, PAM) which would reveal to you the rest of the WEBSITE TRAFFICS SECRETS that would blow your mind.

Alternatively, you may search for this POWERFUL FREE WEBSITE TRAFFIC E-BOOK in any search engine to go to our website (MAYCHIC) to download it FREE!

THIS FREE WEBSITE TRAFFIC SECRETS WILL REVEAL TO YOU ALL OF OUR WEBSITE TRAFFICS SECRETS WHICH WE OBTAINED FROM ONE OF OUR ASSOCIATES WHO IS A SEARCH ENGINE OWNER, AND WHICH ARE JEALOUSLY GUARDED BY THE FEW WHO KNOW ABOUT THEM, BECAUSE THEY CAN EXPLODE YOUR WEBSITE TRAFFICS AND SALES AND MAKE YOU VERY RICH.

May these POWERFUL, JEALOUSLY GUARDED WEBSITE TRAFFIC SECRETS open your eyes to the possibility of the PROSPERITY, SUCCESS and HAPPINESS that could be yours.

Copyright Info:

This article is copyrighted and you may publish this article at your website, in your e-zine (newsletter, blogs) or send it to a friend as long as you retain the author’s resource box, including the website address, and refrain from altering the content or using it in any re-direction manipulation scheme.

If you do not agree to these conditions, please do not copy and use this article.

Anyone who violates this condition will be subject to legal action and payment of damages for violation of our copyrights.

Thank you.

Source:http://why-outsource.net/website-traffics-secret-that-is-so-powerful-it-would-ignite-your-sales-by-maychic-com/

Thursday, 12 December 2013

Web Screen Scrape: Quick and Affordable Data Mining Service

Getting contact details of people living in a certain area or practicing a certain profession isnâEUR(TM)t a difficult job as you could get the data from websites. You can even get the data in short time so that you could take advantage of it. Web screen scrape service could make data mining a breeze for you.

Extracting data from websites is a tedious job but there isnâEUR(TM)t any need to mine the data manually as you could get it electronically. The data could be extracted from websites and presented in a readable format like spreadsheet and data file that you could store for future use. The data would be accurate and since you would get the data in short time, you could rely on the information. If your business relies on the data then you should consider using this service.

How much this data extraction service would cost? It wonâEUR(TM)t cost a fortune. It isnâEUR(TM)t expensive. Service charge is determined on the number of hours put in data mining. You can locate a service provider and ask him to give quote for his services. If youâEUR(TM)re satisfied with the service and the charge, you could assign the data mining work to the person.

ThereâEUR(TM)s hardly any business that doesnâEUR(TM)t need data. For instance some businesses look for competitor pricing to set their price index. These companies employ a team for data mining. Similarly you can find businesses downloading online directories to get contact details of their targeted customers. Employing people for data mining is a convenient way to get online data but the process is lengthy and frustrating. On the other hand, service is quick and affordable.

You need specific data; you can get it without spending countless hours in downloading data from websites. All you need to do to get the data is contact a credible web screen scrape service provider and assign the data mining job to him. The service provider would present the data in the desired format and in the expected time. As far as budget of the project is concerned, you can negotiate the price with the service provider.

Web screen scrape service is a boon for websites. This service is quite beneficial for websites that rely on data like tour and travel, marketing and PR companies. If you need online data then you should consider hiring this service instead of wasting time on data mining.

Source: http://manta-datascraping.blogspot.in/2013/10/web-screen-scrape-quick-and-affordable.html

The Manifold Advantages Of Investing In An Efficient Web Scraping Service

Bitrake is an extremely professional and effective online data mining service that would enable you to combine content from several webpages in a very quick and convenient method and deliver the content in any structure you may desire in the most accurate manner. Web scraping may be referred as web harvesting or data scraping a website and is the special method of extracting and assembling details from various websites with the help from web scraping tool along with web scrapping software. It is also connected to web indexing that indexes details on the online web scraper utilizing bot (web scrapping tool).

The dissimilarity is that web scraping is actually focused on obtaining unstructured details from diverse resources into a planned arrangement that can be utilized and saved, for instance a database or worksheet. Frequent services that utilize online web scraper are price-comparison sites or diverse kinds of mash-up websites. The most fundamental method for obtaining details from diverse resources is individual copy-paste. Never web scraping theless, the objective with Bitrake is to create an effective software to the last element. Other methods comprise DOM parsing, upright aggregation platforms and even HTML parses. Web scraping might be in opposition to the conditions of usage of some sites. The enforceability of the terms is uncertain.

While complete replication of original content will in numerous cases is prohibited, in the United States, court ruled in Feist Publications v Rural Telephone Service that replication details is permissible. Bitrate service allows you to obtain specific details from the net without technical information; you just need to send the explanation of your explicit requirements by email and Bitrate will set everything up for you. The latest self-service is formatted through your preferred web browser and formation needs only necessary facts of either Ruby or Javascript.

The main constituent of this web scraping tool is a thoughtfully made crawler that is very quick and simple to arrange. The web scraping software permits the users to identify domains, crawling tempo, filters and preparation making it extremely flexible. Every web page brought by the crawler is effectively processed by a draft that is accountable for extracting and arranging the essential content. Data scraping a website is configured with UI, and in the full-featured package this will be easily completed by Bitrake. However, Bitrake has two vital capabilities, which are:

- Data mining from sites to a planned custom-format (web scraping tool)

- Real-time assessment details on the internet.

Source: http://manta-datascraping.blogspot.in/2013/10/the-manifold-advantages-of-investing-in.html

Friday, 24 May 2013

Social Engineering – Scraping Data from Linkedin

Foundation:

I was performing a relatively unique task for a social engineering engagement for a client. Normally I’ll just receive a list of email accounts and/or phone numbers of specific users the client wishes to test. In this case they didn’t want to provide ANY information at all. They wanted to see what I would be able to find and then target those users.

I started with the usual google searches looking for pertinent data and found a little. Used metagoofil and theHarvester as well, which turned up about 20 valid accounts. During my googling I found a very interesting portal page that allowed users to reset their domain passwords. I wasn’t interested in brute forcing any accounts (yet), but was able to use the functionality to test for valid accounts. I browsed to a webpage detailing some of the executives at the company and tried varying combinations of their names to find the format they used to create accounts. It turned out to be first initial last name, not surprisingly.

I then turned my attention to Linkedin and found over 1800 existing employees. If I could just grab all the names of employees and then format them I could then fire this list of usernames at the portal page to get a large list of valid user accounts. How best to do this?

Unfortunately Linkedin is one of the worst designed websites for automating this. If I were able to change the number of results per page I could simply do this manually and it wouldn’t take long. For example if I could return 100 results per page that would only be 18 pages to save manually and then grep out the profile names. That wouldn’t be so bad to save 18 pages manually. Unfortunately Linkedin has it hardcoded that you can only view 10 results per page. It looks like the limit might be 25 results for the Linkedin API, but the actual website appears to be limited to 10 per page. That means I’d have to browse to and save 180 pages manually, too much work. Thus trying to automate it with a script to crawl through each page, saving the output, looked like the best option.

To do this I used the intruder module of Burp Suite. I also needed a paid account for Linkedin, otherwise you would just see their first name and last initial. I borrowed an account (legitimately) from a friend and logged into Linkedin. This captured the request using the proxy intercept feature. I found the request for the search results page in history, right clicked and chose ‘send to intruder’.

On the positions tab for intruder you can see the HTTP request from the client. There are many variables as part of this GET request so the first step is to remove all of them with the ‘Clear §’ button. This removes all the variables that intruder will manipulate. Next select the page_num variable and select the ‘Add §’button.

Note that I changed the variable Keyword=ORG_NAME to protect the client, in reality it was just the organizations name. The attack type doesn’t necessarily matter for this test because we’re only manipulating a single variable, for the difference between the attack types check out the portswigger website.

Now select the payloads tab and choose numbers in the payload set dropdown. This section is pretty self explanatory. We want the page numbers to walk through every number from 1 to 180 and the step defines how much it increments each time. Once you’re ready click Intruder -> Start Attack.

Once the attack has completed you can highlight all the requests, right click and choose ‘save selected items’. Choose a folder and all the contents of the requests will be saved in one file. This works perfectly for what we’re trying to do as we can simply grep out the first and last name.

There were a few locations in the html file that had the persons first and last name. The one that seemed like it would be the easiest to manipulate were part of a link that looked like this.

Because there was an even amount of items I simply pasted each of these files manually into an excel spreadsheet, saved the spreadsheet as a csv and then I could manipulate them as needed. In this case I simply did a search and replace on the comma to replace with nothing and voila, 485 account names to test in a perfect newline delimited file.

This took the data in the USERNAME.post file, sent the request to the password reset page and saved the output as USERNAME.response. Thus I could then grep for a string that indicated a correct login in all of the .response files and grep would give me the name of the user that was valid as part of the file name. I did this in part because the username was not spit back at the user in the html of the page.

When this was all complete I had 110 valid domain usernames! Not bad for a start. I then wanted to remove those legitimate names from the larger list so that I could target the valid credentials differently than the potentially valid account names.

Source:http://linkedinprofilesscraping.wordpress.com/2013/04/23/social-engineering-scraping-data-from-linkedin/

A Professional Social Media Road Map for Small Business Marketing

Every Small Business needs to have an online marketing strategy that supports their offline presence. Here's a simple social media strategy that every small business can utilize to help grow their business.

Social Media Presence - If you haven't already done so, take some time and properly implement a social media strategy for your company. If your not talking about your company online, via social media, chances are someone else is. Make sure you control the story. There are many tools to help monitor what people are saying about you or your company. You can monitor what people are saying about your company's brand, services and products by subscribing to free online monitoring services like Hootsuite, Google Alerts and Twilert. These same services are a great way to stay informed about your competition.

All these services allow you to target your results by keywords, company names or general terms that help define your query. So once you realize that people are talking about your company or your competition, you'll want to participate in the conversation so that you can help steer the conversation in the right direction. The following social media platforms are a must for every small business owner to participate in.

Twitter: Twitter just might be the greatest online marketing tool your company can have, and its free! Take a look at this video clip by TechCrunch which interviews UCF's Dana White. Take a look at this info graphic by KissMetrics. There are over 1 billion tweets posted per week. As a Small Business owner, you have a particular expertise in a certain area. Its important for you to create a twitter account and talk about the things that can help other people. Things you can and should write about are topics related to the services and products your company offers. Always write with a flare for giving advice freely. In addition, ask your customers to follow you on Twitter. Use the platform as a way for communicating special offers and deals relating to your business.

Starbucks has a great social media success story that every small business can benefit from. The Next Web did a recent story on their social media strategy here. The great thing about twitter is that people will find and follow you if you have something to say. It also allows you to follow what are people are saying. Go to twitter and sign up for a free account. They recently launched brand pages which is similar to Facebook Pages for business. It allows you to set up a brand page for your business. Don't worry about "writers block". The cool thing about Twitter is that you can re tweet other peoples tweets. Make sure you follow people that have similar services and products and don't be afraid to share or re tweet their stories. Follow these Twitter steps:

  1.Sign up - Reserve your name before someone else does.
 
  2.Upload your logo: Spend a few dollars and hire a graphic design company to really make your Twitter page pop. I personally recommend Gamby Studios.

  3.Link your Twitter account to your website, business cards and brochures.

  4.Follow Industry Leading people that have similar interests to you.

  5.Tweet: make sure to tweet or re tweet relevant information.

  6.Down load a Twitter Application on your Cell Phone. I suggest Tweetcaster or Hootsuite.

  7.Check out TwitHawk: A great way to send direct tweets to people who are talking about your industry, services or products.... in real time! Its kinda like Google AdWords but for Twitter. Its a great advertising platform that allows you to send direct messages to people that need or talk about your product.

  8.Check out 48ers too. Free service that allows you to send direct messages back to people ( in real time). Set up keywords to track and let the application do the rest. It will show you real time results in both Facebook and Twitter. Great way to market your company in real time but just make sure you have time to manage this properly.

LinkedIn: According to several leading social media sites, LinkedIn is fast becoming the most popular "sharing" button on both business and personal websites. With over 100 million users, I rank LinkedIn as the second best social media marketing tool for small businesses. ( Yes, even better than Facebook ). A properly set profile allows users to opt in for business venture requests from other users. If your company is a b2b service then LinkedIn is the place. This is not a viral marketing strategy. Most people are professional decision makers that can be targeted based on their set profiles. My advise would be to pay for a premium service plan. Check out the ad platform and run a few targeted campaigns.

Facebook: The 10,000 pound gorilla is my 3rd pick for social media marketing. No other site with the exception of maybe StumbleUpon and Reddit gets more page views on a daily basis. By now, if your reading this you already have a Facebook account. Now take the next step and create your Brand Page. Every business is slowly but surely creating a Facebook Page and you should too. Once your page is up and running head over to Wildfire Promotion Builder for contests, coupons, group deals, and sweepstakes. Its a great way for you to have your own personal Groupon. Wildfire also has great tool for Brand Pages Design.

Google+: Google+ pages are just starting to create some buzz. Not fully released to the public but soon every business will be able to create their own page for their business. Here's what you need to know:

  1.Get Started Early: Don't wait. Although not as popular as Facebook pages, Google+ pages will be very beneficial to your business in the long run.

  2.Call to Action for customers: make sure you get your visitors to join one of your "circles" Keep them updated on interested products and services and invite them to "hangout".

  3.Don't Confuse: Unlike Facebook, Google+ allows you to create multiple pages for your brands and products. Just be careful not to go overboard. Simple is better.

  4.Website+1 button: make sure you have one on your website so people can share your website with other Google+ friends. Google also measures the relevancy of your website by several factors which now include how many people use the Google+ button on your website.

  5.Use a Google+ URL shortener: The URL Google gives you for the brand page is very long and not good for marketing. Several companies offer a service where they can assign your Google+ URL a better and shorter string.

  6.Its not FACEBOOK: Google+ users are a little different than most other social media users. The platform tend to attract a much more tech savvy user. Make sure your comments and content is relevant to your business and don't deviate into babble diatribe.

Note: Facebook will be releasing a new "Coupon" application, currently in Beta. Should be a great way for businesses to start offering coupon deals similar to Groupon but much more effective and much cheaper.

Company Blog: I personally suggest Tumblr. Its a free service with great templates to choose from. Posting articles in Tumblr can automatically be sent to your Twitter, Facebook and LinkedIn accounts. Blogs have much higher relevance to search engines and can be a huge boost to Search Engine Optimization for your website. make sure your articles are well written and unique in content. Don't steal or scrape information from other sources. ( Search Engines like Google can quickly figure out that your information has been stolen. They wont index your site if they find this out. ) Take time to write good content or hire a company to do this for you. There are plenty of services out there that provide copy writing as a fee. Feel free to have one blog or many blogs but just make sure you update on a continuous basis and be the expert in your field. make your content so good that people will want to share your information with other friends and people.

YouTube: Create your own YouTube channel. Try creating something unique. If people like your video, they share it with potentially hundreds or thousands of people and pretty soon you have a viral campaign. YouTube now has a video ad platform. Online media marketing is big business. Spend some money and create a company video that explains your business and services. Its a great way for people to learn more about you without reading boring text on a website.

Source:http://ezinearticles.com/?A-Professional-Social-Media-Road-Map-for-Small-Business-Marketing&id=6760388

Wednesday, 22 May 2013

Collecting Data With Web Scrapers

There is a large amount of data available only through websites. However, as many people have found out, trying to copy data into a usable database or spreadsheet directly out of a website can be a tiring process. Data entry from internet sources can quickly become cost prohibitive as the required hours add up. Clearly, an automated method for collating information from HTML-based sites can offer huge management cost savings.

Web scrapers are programs that are able to aggregate information from the internet. They are capable of navigating the web, assessing the contents of a site, and then pulling data points and placing them into a structured, working database or spreadsheet. Many companies and services will use programs to web scrape, such as comparing prices, performing online research, or tracking changes to online content.

Let's take a look at how web scrapers can aid data collection and management for a variety of purposes.

Improving On Manual Entry Methods

Using a computer's copy and paste function or simply typing text from a site is extremely inefficient and costly. Web scrapers are able to navigate through a series of websites, make decisions on what is important data, and then copy the info into a structured database, spreadsheet, or other program. Software packages include the ability to record macros by having a user perform a routine once and then have the computer remember and automate those actions. Every user can effectively act as their own programmer to expand the capabilities to process websites. These applications can also interface with databases in order to automatically manage information as it is pulled from a website.

Aggregating Information

There are a number of instances where material stored in websites can be manipulated and stored. For example, a clothing company that is looking to bring their line of apparel to retailers can go online for the contact information of retailers in their area and then present that information to sales personnel to generate leads. Many businesses can perform market research on prices and product availability by analyzing online catalogues.

Data Management

Managing figures and numbers is best done through spreadsheets and databases; however, information on a website formatted with HTML is not readily accessible for such purposes. While websites are excellent for displaying facts and figures, they fall short when they need to be analyzed, sorted, or otherwise manipulated. Ultimately, web scrapers are able to take the output that is intended for display to a person and change it to numbers that can be used by a computer. Furthermore, by automating this process with software applications and macros, entry costs are severely reduced.

This type of data management is also effective at merging different information sources. If a company were to purchase research or statistical information, it could be scraped in order to format the information into a database. This is also highly effective at taking a legacy system's contents and incorporating them into today's systems.

Overall, a web scraper is a cost effective user tool for data manipulation and management.

Source:http://ezinearticles.com/?Collecting-Data-With-Web-Scrapers&id=4223877

Scraper Pro Gold - The Secret to ENDLESS Leads!

There are a number of reasons that home-based businesses fail today but the primary reason is insufficient lead generation. If you asked the average home-based business owner if they would benefit from having an unlimited source of sales leads available with just the click of their mouse, they would answer with a resounding "YES!" Fortunately, there is an answer to the dilemma where sales lead generation is concerned. It's called Scraper Pro Gold and it is one of the most unique yet effective sales lead generation systems on the market today.

The software enables you to harvest sales leads from the internet by using different targeted keywords. As an example of how this works, you can type in the keywords "home-based business" the Scraper Pro Gold system will pull in dozens of leads from a number of directories and search engines that relates to the keywords you entered. Additionally, you can use the names of different MLM products as keywords in order to obtain a list of their distributors which opens up more sales avenues for you.

Click Here to watch the Scraper Pro Gold video that we have posted there. Once you implement the system, you will be amazed at how quickly you will obtain hundreds of FREE sales leads which oftentimes include e-mail addresses, fax numbers, and phone numbers. You basically start contacting these leads asking them the question "Would your business be more successful if you had an unlimited source of FREE sales leads for life?" You can also contact home-based business owners as well.

Naturally, they are going to tell you "YES" which will give you an opportunity to discuss how the Scraper Pro Gold system works. This is by far the easiest software that you can use and operate. You simply type in the keywords, then choose the directories and search engines (as well as the states) that you want to target. After that, just let the system run and see how you will never have to purchase any sales leads again. It's just that simple.

You're probably wondering "if the system is so great, why do you want to share it with others?" The main reason is that the company that created and developed the Scraper Pro Gold software system has created an outstanding referral program that you will quickly benefit from, along with the multitude of leads! If you visit the scraper pro gold website here, you can learn more about this amazing system and get started generating unlimited FREE sales leads TODAY!

Best of all, there is only a one-time fee for marketing this program and starting to generate hundreds, if not thousands, of ongoing sales leads. You can create revenue in one of two ways with the Scraper Pro Gold system. You can either contact your leads and start telling them about the primary program, or you can sell the program to others if you want. One way or the other, you're going to generate an unlimited amount of leads and start benefiting from the system immediately!

Source:http://ezinearticles.com/?Scraper-Pro-Gold---The-Secret-to-ENDLESS-Leads!&id=5106877

Corporate Website Development Marketing Tips

Corporate website development is much more than just creating your website and putting it online. When developing your site you must consider marketing as a foundation to the development of your online presence. Businesses who fail to approach development from a marketing mind often find themselves dissatisfied with results of their site.

Corporate Marketing Tips

These are a few things to consider when developing your site that you want to make sure you communicate with your developer. Remember, often times people who develop or build websites are good at the technical aspect of the process but have minimal knowledge as to the successful marketing implementation.

1.Prominent and focused call to action - this is the process of leading your visitor down a path that is predefined by you. Most websites fail to guide the visitor down a specific path, which results in a site that does not perform as it should. An example of this could be a video that invites the visitor to put in their information to receive something of value. Additionally, it could be as simple as direct verticals that is has clear navigation and specific action.
   
2.Social media integration - the online world has drastically changed with social media being a driving force effecting the way we communicate and validate as a culture. This corporate website development marketing tip is critical if you want to engage your visitor. Social media integration can drastically increase your marketing results as other people share and approve of your content.
   
3.Blog Integration - this is a must for any new corporate development. This concept is foreign to most businesses as they don't understand the value in having a blog integrated on their corporate site. There are many reasons why a blog should be included. A few main reasons include, adding value to the visitor, giving people a reason to come back to your site, creating relevance in the search engine and increasing website authority.
   
4.Niche Keyword Research - this is a major downfall of most online development companies. They are able to make a nice looking site, however, they fail to understand the importance of developing the corporate website around the keyword research. Think of keyword research as the foundation, just as if you were to build a sky scraper, the strength of that structure begins with laying the proper foundation.

These are just a few of the important marketing tips to consider when developing your corporate website. Focusing on these will position your site ahead of those in your market who don't understand successful online asset development.

Source:http://ezinearticles.com/?Corporate-Website-Development-Marketing-Tips&id=6087459

Promoting Your Website Through Writing Articles

One of the most popular methods of helping your website is through the writing of articles and then publishing them on websites / ezines who allow articles to be submitted. There are several things to bear in mind for the successful use of articles.

1. For articles to have the best effect they should not be duplicated on your site. If you submit articles already on your site, you will lose the unique content from your site. Unfortunately this approach does mean hard work. If you write a good article it seems a shame not to have it your own site as well. One approach I would suggest is that if you wanted to promote "yoga exercises" I would first create good pages and articles about "yoga exercises". I would put these on my own site. (Before promoting a site you should make sure there is something worthwhile promoting). Then I would write an article specifically for the purpose of promoting this site with appropriate links. This means no matter how many times the article gets copied you will not get any duplicated content issues and not be associated with "scraper sites"

2. Of course there are no hard and fast rules, some people have said they have reproduced their own articles without any adverse consequences. Also it may depend on your goals of writing articles. If it is really good article publishing it in more than one place may give you the benefit of having many people reading it. However I would be careful about doing this too much, especially since Google is likely to be working to devalue this SEO technique.

3. If you want to promote a site on "yoga exercises" make sure you write articles on a related theme. This might be general articles on yoga, meditation, personal well being e.t.c. Links will only be valued when they come from sites and articles with the keywords you want to promote.

4. Related to the above point is developments from Google. Google is working hard to stop "google bombing". Remember the days when "miserable failure" used to return a page on an American President? Now it is no longer does, Google is increasingly suspicious of links from unrelated pages. Thus if you link to your yoga site from an article on "Varieties of English Cheeses during the late medieval period of 1600-1700". Google will probably view your yoga links as "link spam". It is not inconceivable your site may get a bad reputation with Google if you do this too much.

5. Correct linking from your article. Usually ezines allow 1 or 2 links in your article to your own site. To get the most benefit from link I would suggest this:

a) link anchor text of a keyword you wish to promote "yoga exercises" or "guide to yoga"

b) It is also useful to have one link as the site URL make it a live link. This means even if other sites strip out html you will still have a link.

c) Vary links. Don't always use the same resource box. Google likes natural links. Change the anchor link text, link to different pages. Don't just link to the homepage. The key is variety.

d) Putting links in the main body of the article will reduce the chance of it being copied by other sites. However for some articles I will still add a link in middle of text because these are more valuable than links at bottom.

6. The key to success is to write an article that other website will want to copy this will give you the widest exposure and maximum number of links. Good articles are informative, simple and easy to read. They are not ego driven. Also don't make a blatant sales pitch in your article. As Christopher Knight of  says "You are aiming to promote your article not your site"

7. Make sure your title has good keywords. It should be at least 3-4 words and be descriptive of your article. If the keywords are good it will improve your chance of getting good Google ranking for the article. In turn this will increase the chance of it getting copied by other sites.

8. Do try to have a good quality article so that it gets copied by good quality websites. There is little if any benefit from it being copied by many of the scrapper sites. (sites which offer no unique content but just copy others and then add Google adsense)

Source:http://ezinearticles.com/?Promoting-Your-Website-Through-Writing-Articles&id=434948